Eric Ward wrote a great article on linkbaiting the right audience and how to get the most out of it. If you are not familiar with linkbaiting here is Mr. Ward’s definition of it:

“more or less anything you create anywhere on the web that inspires other people to link to it.”

I wanted to point out some great points he made on getting traffic from sites like Digg, Newsvine, Netscape, Reddit, Technorati. These sites can generate a large amount of traffic to your linkbait but will this huge spike in traffic help you or hurt you? In my opinion submitting to most of these sites is usually a waste of time. If you are after getting your post burned then submit it to Digg, they are famous for this. The reason I personally skip submitting to these sites is because even though they can drive a high number of traffic they are rarely the people you are targeting and even if they are in your demographic these are web savvy people that are very unlikely to click on your adsense or affiliate links, assuming that’s why you are driving traffic. I think linkbaiting can be highly successful if done correctly but driving a large amount of traffic also has its downfalls as seen on Eric Ward’s post.

A perfect example of linkbait would be Eric Ward’s post that I linked to.  I liked the content so I linked to it, its as simple as that.

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